As was their original site, their current site is built with WordPress®. We wrote a custom theme that cut out a lot of the bloat and delivered on exactly what their company needed.
As a testament to WooCommerce’s remarkable versatility, we built the entire catalog with WooCommerce and the ordering/checkout process now serves as a quote request. No payments are taken and we custom wrote a catalog mode that can be easily turned off if they decide to sell items in the future.
User friendliness was a big requirement. We focused on creating a website that was easy for visitors to navigate their extensive catalog and easy for Swift & Company staff to manage.
Swift & Company caters to the Houston’s elite society, so we wanted to make sure the website reflected as such. Combined with their incredible photography, our design allows the pictures and brand to tell the story. Sometimes less is more and that was the philosophy of our approach.
As with all XTX websites, the Swift & Company website is designed to be user-friendly on both mobile and desktop devices.
